Tuesday, September 18, 2012


New Pricing Tactics by Home Sellers?
by Ryan Brown, ASP & Realtor

Are you in the market for a new home? Are you looking for a steal on that perfect home or possibly a fixer upper? Well think again, homeowners seem to be employing a new tactic which is geared at luring you in, psyching you up, then hoping you will succumb to the pressure of buying a home you may have already committed to mentally. 

It seem to be an increasingly common trend with home owners where a home is priced well below their desire price with a hope of enticing potential buyers looking for a fixer upper or what we consider a "steal". During, open houses and showings a potential buyer may have already become attached to this home. Though the real estate market is a unpredictable one ruled by buyers and their ride range of selections, a home priced at an a reasonable price will entice many buyers. 

It now seems after a contract of sale is drafted and an offer is made, homeowners are now refusing to negotiate the price asking for listed price or above, informing each potential buyer of their desire to negotiate if the price it at asking, this seems to ignite a bidding war. In the end, the home owner seems to come out the winner. 

The tactic seems simple, supply vs. demand. The high demand for a home will potentially yield a higher return. If you are a buyer be aware, if it seems too good to be true it normally is. 

Thank you for reading.